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4 selected videos
AMEC Social Media Measurement Framework
AMEC has prepared a video tutorial to help PR professionals demystify and put a proper value on social media measurement. The video uses step-by-step instructions through a case history example to show how the new AMEC Social Media Measurement Frameworks in action.
Includes testimonials from the CIPR, PRCA and from Alex Aiken, Executive Director, Government Communications, HM Government UK.
Related topics : social media measurement / using social media for pr / social media tutorial / social media help
Global Social Media Measurement Standards
The biggest audience of the workshop day hear why social media "movers and shakers" Tim Marklein, Katie Paine and Richard Bagnall make the case to develop Global Social Media Measurement Standards.
Related topics : social media measurement
AMEC WEBINAR - Breakthrough - or False Dawn?
The Webinar, "Breakthrough -- or False Dawn?" - Has the client finally seen the measurement big picture?", was hosted by AMEC working with Cision to reveal the detailed findings of new International Business Monitor research, the largest study its kind in media research and analysis companies worldwide.
The survey findings were presented by Peter Granat, CEO of Cision North America and Chairman of AMEC's Business Development Committee.
He talked about:
- The reasons behind positive growth...
Related topics : social media measurement
Social Media Impact & Business Value - European Summit Dublin 2012
Social Media Impact & Business Value - European Summit Dublin 2012
Related topics : social media impact on business
4 Resources