Rotterdam School of Management, Erasmus University

Rank: 2085 / 4486

2 selected videos

Advanced Reputation Management - Cees van Riel

Please find more information on this course here: http://bit.ly/1GWzT5U

In December we will offer the elective course Advanced Reputation Management. This is an opportunity for communication practitioners to get acquainted with the most recent insights in reputation management, both from an academic and a practitioner’s point of view.

Four topics are the core of this three day RSM course:

1) How to implement an integrated approach in reputation and brand management? (Best Practices HSBC...

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Related topics : reputation management course / reputational risk management / brand reputation management / hotel reputation management / ceo reputation management

RSM Discovery - Sharing knowledge in the hospital across status barriers

Hospital staff needs to be up to date with the latest medical insights to do their job and prevent errors. Ideally, this knowledge would be shared between everybody in the organisation, but in reality the status differences between doctors and nurses prevents this from happening, researcher Stefano Tasselli found. He studied social interactions in a hospital and discovered that medical directors, nurse managers and junior doctors occupy the best positions in the social network to deliver...

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Related topics : social network knowledge management