Leonardo
Rank: 190 / 4486
9 selected videos
VTV Interview: Social Media vs. Online Reputation Management
Expert: Daniel Edward Craig, Hotel Consultant
Social media is an extremely hot topic in the hotel industry today. TripAdvisor branded sites alone make up the most popular and largest travel community in the world. The challenge for hoteliers is keeping up with and managing the content and conversations online. In this episode you will learn:
- How social media differs from online reputation management
- How to use your content strategy for social media and reputation management
- Basics of...
Related topics : social media online reputation management / hotel social media reputation management / social media brand management / manage social media / reputation on social media
Strategically Social: How To Tell Your Hotel Story on Social Media
As social media continue to evolve, it is more important than ever for hotel's to have a strong presence on these platforms. With over a billion users globally on Facebook, 550 million on Twitter and 150 million on Instagram, the time is now to share your hotel's story with social media!
Speakers:
- Darlene Rondeau, VP. Best Practices, Online Merchandising at VFM Leonardo
- Monica Rafter, Owner, Write On Communications
- Daniel Edward Craig, Founder, Reknown Travel Marketing
Watch this...
Related topics : hotels using social media / social media platforms for marketing / social media online marketing / marketing through social media
Get Social: How To Use Social Media to Tell Your Hotel's Story
Use social media strategy to tell a story that attracts travel shoppers, driving them to book. Encourage engagement and strengthen your hotel's brand perception! Find out how your social media posts can maximize your hotel's success!
Related topics : hotels using social media / post social media strategy
Webinar: Why Your Social Media Marketing Isn't Working
Before you get started on social media, have a strategy. Yvonne Halling, founder of BedandBreakfastCoach.com, has a five-step plan to make sure you achieve results on social.
Related topics : getting started in social media / social media marketing strategy steps / social media marketing plan steps / marketing through social media
Webinar: Social Media Tips for the Advanced Hotel Marketer
Although social channels aren’t new any longer, it seems that the blogging, webinars and whitepapers about how to take it up a level are stale; until now.
Listen to Daniel Craig, founder of Reknown, and Morgan Kunse, Social Media & Marketing Community Manager for Joie de Vivre Hotels to learn advanced social media tips that work.
Related topics : webinar on social media marketing / marketing through social media / social media tips / manage social media / social media social
Find Success in 2014: Digital Marketing Strategies for Hotel Marketers
Darlene was joined by experienced and knowledgeable hotel marketers Melissa Bruckler, e-commerce consultant at Granite Hospitality, and Rupesh Patel, Vice president of ZENique Hotels.
Melissa and Rupesh discussed:
• How to provide travel shoppers with a visual-first experience online
• Why social media continues to play an important role in hotel marketing
• The increased importance of mobile optimization
• What it means to source, curate, publish and amplify your hotel's story
• Key...
Related topics : digital media marketing strategy / social media online marketing
How Can Hotels Stand Out on Social Media?
Daniel Zelling, Founder, opensmjle discusses how hoteliers can illuminate their hotel's presence on social media.
Related topics : social media for hotels
Secrets to Social Media Storytelling: 5 Tips for Hotel Marketers
Related topics : social media tips / social media for hotels / social marketing tips
Pause, Reflect, Reset: How to Build a Winning Social Media Strategy for Your Hotel
Related topics : social media strategy
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