SocialMediaWeek

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13 selected videos

Use Social Listening To Make Your Company Think Like A Customer

BrainCandy Presents: 60 Second Insights

Will McInnes, CMO at Brandwatch, encourages customer service "on front line", which empowers employees to tap into information and online conversations in amazing ways. By listening to customers through social media channels, change can occur faster and stronger than before.

For more BrainCandy, visit http://www.getbraincandy.co/

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Related topics : social media listening

Team Obama Talks Digital Vision: Strategies and Tools for 2012 and Beyond

In 2008, the Obama campaign's online and social media teams set a new high watermark for digital strategy and execution in politics, while also developing concepts and tools that influenced countless organizations, from non-profits looking to fundraise to companies seeking to better connect with customers.

The same architects of the groundbreaking digital effort in 2008 have returned for 2012, but the game has changed. While priorities like financing, message, and mobilization remain the same,...

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Related topics : best social media campaigns 2012

Managing Multiple Social Media Accounts with Buffer

Buffer is a clean and simple tool to help you manage multiple accounts. Schedule your content, and get inspired all within the Buffer application.

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Related topics : social media management tools / manage social media