ReverbNation
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3 selected videos
Engaging Your Fan Base | Social Media Strategies For Musicians
ReverbNation visited Jim Tobin, President of Ignite Social Media and author of “Earn It, Don’t Buy It,” to discuss social media and marketing strategies that musicians and bands can use to create engaging and authentic relationships with their fans.
Jim gives Artists advice for telling their story, and how that can vary depending on the stage of their career, genre, or message.
Check out more interviews in our ReverbNation Conversations playlist to learn first-hand about email...
Related topics : social media marketing for musicians / social media engagement
Email Marketing | Best Practices for Bands
Experimenting with your email marketing is crucial if you want to improve the effectiveness of your digital marketing campaigns as a musican. As an band or artist, email marketing should be an important part of your marketing plan - you shouldn't rely solely on social media to gain or connect with fans. Ferol Vernon, SVP of Artist Services at ReverbNation talks about some email marketing best practices that bands can use to communicate with their fans. He talks about how essential it is to...
Related topics : social media marketing campaign plan
Mobilizing Fans | Social Media Strategies For Musicians
Jim Tobin, President of Ignite Social Media and author of “Earn It, Don’t Buy It,” discusses the “momentum effect,” the idea that artists can mobilize their own fans to share and spread their messages in a natural, effective way. He also talks about how making your fans feel like “insiders” can lead them to share your content on your behalf.
Learn more about using social media to tell authentic stories and create relationship with your fans in the full interview with Jim...
Related topics : social media for musicians / social media strategy / using social media / social media content
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