neoviasolutions

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12 selected videos

Strategy First (5/16): Why You Need A Strategy Pt 1- Pick The Right Social Media

This presentation is available on Slideshare at: (http://www.slideshare.net/neoviasolutions/strategy-first-why-you-need-a-social-media-strategy)

Holly talks about why you need a strategy when adopting social media as a marketing tool. But it's not just a matter of choosing any social media, you're going to have to pick the right one. How do you do that?

Holly Hoffman, Co-founder and Chief Inspiration Officer for Neovia Solutions, an interactive agency based in Corpus Christi, TX, leads a...

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Related topics : social media strategy slideshare / social media marketing strategies / social media tools for small business / social media marketing agency / marketing through social media

Strategy First (6/16):Why You Need A Strategy Pt 2- Social Media Works When You Use It

This presentation is available on Slideshare at: (http://www.slideshare.net/neoviasolutions/strategy-first-why-you-need-a-social-media-strategy)

Part two of why you need a strategy if you're going to use social media in your marketing plan. And this is the point we'll keep driving home--social media only works if you use it.

Holly Hoffman, Co-founder and Chief Inspiration Officer for Neovia Solutions, an interactive agency based in Corpus Christi, TX, leads a seminar on social media...

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Related topics : social media strategy slideshare / social media marketing strategy / social media marketing plan / social media marketing agency / social media plan

Strategy First (13/16): Objectives pt 3- Embracing, the Dog Biscuit Story

This presentation is available on Slideshare at: (http://www.slideshare.net/neoviasolutions/strategy-first-why-you-need-a-social-media-strategy)

Part three of the objectives section, Holly talks about embracing, which is using social media as a way of developing new products and conducting market research. A very interesting case study on dog biscuits included.

Holly Hoffman, Co-founder and Chief Inspiration Officer for Neovia Solutions, an interactive agency based in Corpus Christi, TX,...

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Related topics : using social media to conduct market research / social media strategy slideshare / social media marketing agency

Strategy First (7/16): People pt 1- Identifying Your Customer

This presentation is available on Slideshare at: (http://www.slideshare.net/neoviasolutions/strategy-first-why-you-need-a-social-media-strategy)

Part one of why you need a strategy if you're going to use social media in your marketing plan. You need to identify your customer.

Holly Hoffman, Co-founder and Chief Inspiration Officer for Neovia Solutions, an interactive agency based in Corpus Christi, TX, leads a seminar on social media best practices with an emphasis on the coastal bend...

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Related topics : social media strategy slideshare / social media marketing plan / social media marketing agency / social media for small business

Strategy First (3/16): Social Networks

This presentation is available on Slideshare at: (http://www.slideshare.net/neoviasolutions/strategy-first-why-you-need-a-social-media-strategy)

Social media is more than just facebook and twitter; here's the difference between social networks and the rest of social media, and what that means for your participation in it.

Holly Hoffman, Co-founder and Chief Inspiration Officer for Neovia Solutions, an interactive agency based in Corpus Christi, TX, leads a seminar on social media best...

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Related topics : social media strategy slideshare / social media small business strategy / social media agency network / social media solutions / social media social

Strategy First (11/16): Objectives pt 1-- Listening, Talking, Energizing

This presentation is available on Slideshare at: (http://www.slideshare.net/neoviasolutions/strategy-first-why-you-need-a-social-media-strategy)

This video goes over some of the primary objectives an organization can have with social media. It's essential to know what you want to accomplish with social media before you develop a strategy.

Holly Hoffman, Co-founder and Chief Inspiration Officer for Neovia Solutions, an interactive agency based in Corpus Christi, TX, leads a seminar on...

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Related topics : social media strategy slideshare / social media small business strategy / social media for small business / social media solutions / social media media

Strategy First (2/16): A Raise of Hands

This presentation is available on Slideshare at: (http://www.slideshare.net/neoviasolutions/strategy-first-why-you-need-a-social-media-strategy)

After showing the social media revolution video (also in this playlist), Holly asks some questions to the Corpus Christi small business owners about their involvement in social media.

Holly Hoffman, Co-founder and Chief Inspiration Officer for Neovia Solutions, an interactive agency based in Corpus Christi, TX, leads a seminar on social media...

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Related topics : social media small business strategy / social media for small business / social media agency / social media solutions / social media social

Strategy First (9/16): People Pt 3- Using Technographics

This presentation is available on Slideshare at: (http://www.slideshare.net/neoviasolutions/strategy-first-why-you-need-a-social-media-strategy)

So now we have the juicy information on social media use among different demographics. But how do you actually analyze the data to reach meaningful conclusions for your business?

Holly Hoffman, Co-founder and Chief Inspiration Officer for Neovia Solutions, an interactive agency based in Corpus Christi, TX, leads a seminar on social media best...

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Related topics : social media strategy slideshare / social media for small business

Strategy First (8/16): People Pt 2- Coastal Bend Social Media Stats

This presentation is available on Slideshare at:

If you're a business in the the Coastal Bend, this is what you want to know. Who is using social media and which kind?

Holly Hoffman, Co-founder and Chief Inspiration Officer for Neovia Solutions, an interactive agency based in Corpus Christi, TX, leads a seminar on social media best practices with an emphasis on the coastal bend area at a Del Mar College SCORE Small Business Counseling event. ....

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Related topics : business using social media / social media for small business

Strategy First (15/16): Choosing Your Technology

This presentation is available on Slideshare at: (http://www.slideshare.net/neoviasolutions/strategy-first-why-you-need-a-social-media-strategy)

The last part of the POST process is Technology. But which one is right for you?

Holly Hoffman, Co-founder and Chief Inspiration Officer for Neovia Solutions, an interactive agency based in Corpus Christi, TX, leads a seminar on social media best practices with an emphasis on the coastal bend area at a Del Mar College SCORE Small Business...

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Related topics : social media strategy slideshare / social media small business strategy