investorrelationsmag

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2 selected videos

Nick Woods from M: Communications on using social media to your advantage

M: Communications consultant Nick Woods talks about how companies can take advantage of social media. Citing HSBC as an example, he explains how the bank managed a crisis using social media -- as well as traditional outlets -- not only to keep customers informed, but also to get customers, and crucially the media, back on side.

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Related topics : social media crisis communications / social media management company / using social media / manage social media / social media companies

Geek Factory discusses transparency and social media

Peter Shankman, CEO of the Geek Factory, says social media are a way for companies to demonstrate to the investment community that they are transparent. Keep social media sites updated regularly to show you are making the effort, he advises.

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Related topics : social media transparency / social media companies / social media sites