cosidatube
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3 selected videos
2012 CoSIDA Convention Social Media Engagement- What is working and trending
Using best practices and case studies from intercollegiate athletics, the discussion focuses on what is - and is not - working today in athletic social media; making sure stakeholders are getting content from you that they cannot get elsewhere; how to best engage and listen to your audience; and best use of your athletic staff manpower to manage social media.
Presenters: Ronnie Ramos, NCAA Managing Director of Digital Communications; Dana Thomas, NCAA Assistant Director of Social Media...
Related topics : sports management and social media / manage social media / social media listening strategy / social media today / social media trends
2012 CoSIDA Convention: Student-athletes and your institution's digital communications strategies
Presenters: Kevin DeShazo, Fieldhouse Media; Patrick Powers, Webster University Director of Digital Marketing and Communications
Moderator: Joe Browning, UNC Wilmington/former CoSIDA Board member
Discussion on the reputation, protection and future of your student-athletes, with example on working with student-athletes and instructing them - along with coaches - on privacy, transparency, fake accounts, and other issues. There also will be discussion on building an engaged social community and...
Related topics : benefits of social media for university students / digital media marketing strategy
2012 CoSIDA continuing ed video: Impact of New and Social Media on College Athletic Communications
Presentation from the 2012 CoSIDA Convention.
Presenters: G. Clayton Stoldt (Chair, Wichita State Sport Management program); Derrick Dockett (Missouri Valley Conference); Murray Evans (Oklahoma Christian); Susan Lax (University of Kentucky)
Presenting results from the 2012 survey of CoSIDA members on the usage and impact of social media in college athletic communications. In addition to the key results from the survey being shared, practitioners discuss the implications of the findings.
Related topics : college athletes and social media
3 Resources