CasualConnect
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8 selected videos
The Power of Social Integration of Mobile Games in China | Linda JIANG
Download Slides: https://www.dropbox.com/s/1dhifqd7zfvg3vj/Linda_Jiang_CCAsia_2014.pptx
Delivered at Casual Connect Asia, May 2014
China already has over 700 million active iOS and Android smart devices and this number is growing at an unprecedented rate. China has a number of powerful local social networks such as: Wechat, QQ, Weibo etc. The amount of app content shared to all social media platforms by each Internet user every day has tripled over the last six months, with 48% of uploads...
Related topics : social media platforms in china / social network game developers / social media network marketing services
Global Opportunities for Social and Mobile Games | Rex NG
Social networks and mobile devices have provided many opportunities for game developers to reach a global audience. While Facebook is the most dominant social network reaching millions of users globally, there are also several other key networks that can potentially offer attractive returns. 6waves, the largest publisher of independent social and mobile games, will share key insights on how it helps developers all over the world to publish their games not just on Facebook and to the US App...
Related topics : global social network users / global social networking
Global Social Gaming Opportunities for Asian Developers | Arthur CHOW
The social network has provided a lot of opportunities for gaming developers to reach a global audience. While Facebook is the most dominant social network reaching millions of users globally, there are also a lot of networks that can potentially offer attractive returns. 6L, the largest publisher of independent social games, will share key insights on how it helps developers all over the world to publish their games not just on Facebook, but also on social networks in China, Japan and...
Related topics : social network game developers / global social networking
How Eastern European Talent can Thrive in the Social Game Ecosystem | Lloyd MELNICK
Over the past seven years, Eastern European game developers carved out and held a solid place in the North American casual games market. Any given week, between three and seven of the top ten casual PC games were developed and even published by Eastern European companies. However, this powerful constituency has faced daunting setbacks while attempting to translate that success into Social (both mobile and web) gaming. Why, with all this talent and experience, have company after company failed...
Related topics : social network game developers
Indie PR Refresher | Joe LIEBERMAN
Tips, tools, and reminders on getting the word out. This session will give lists, information, and downloads that will help people, everything from press release templates to where to find the calendar of gaming events online. It will also sell sheets, web design, email capture, social media tips, community management, and of course, PR and how to get the best review possible.
Delivered at Casual Connect USA, August 2013
Download Slides:...
Related topics : social media community manager
Beyond Facebook: A look at social gaming opportunities outside of Facebook | Oh THONGSRINOON
When it comes to Social Gaming, Facebook is the one and only choice for most companies. What many game developers fail to see is that there are other social network options beside Facebook in many countries around the world with an aggregated base of over 400 million users!
This lecture will help to demystify the 'other' social networks and how it can present a viable second option for game developers looking to maximize exposure and monetization for their games beyond Facebook.
Delivered at...
Related topics : social network game developers
How Branded Social Casino Can Benefit Your Business | John CAHILL
Download slides : https://www.dropbox.com/s/hwrjw3ee7t642ds/John%20Cahill%20Casual%20Connect%20Amsterdam%202015%20FINAL.ppt?dl=0
Delivered at Casual Connect Europe in Amsterdam, February 2015.
Today brands are in an epic battle to acquire and retain customers. The social casino offering, known for its grandiose quarterly growth, has expanded media companies’ outreach and significantly augmented their relationship with the audience. This session will take a deep dive into how to engage and...
Related topics : benefits of social media for business ppt
Direct Marketing: The Game Industry Game Changer | Drayton BIRD, Eric GOLDBERG
Download Slides: https://www.dropbox.com/s/lxcaplv2wwo0w47/Drayton_Bird_CCEurope_2014.ppt
If you're in mobile or online games, you're in a direct marketing business. If you develop or publish F2P games, you're in the direct marketing business, for which the leading practitioners -- including many billion-dollar companies -- have at least a 50-year head start on the game business. Join Drayton Bird, the 50 year executive who "knows more about direct marketing than anyone else in the world" and...
Related topics : marketing direct
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