Angie Sanders

Rank: 1253 / 4486

3 selected videos

IABC World Conference 2013: Credibility in Social Media

During a general session, "Social Media--Making it Work for Your Organization," Owen Pringle (Amnesty International), Caroline Leach (DirectTV) and Cory Edwards (Dell) answer an audience member's question about how to ensure credibility in social media when the news cycle is non-stop.

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Related topics : news organization social media / social media conference / internal social media / social media media

IABC World Conference 2013: A Social Media Case Study (Dell)

During a general session, "Social Media--Making it Work for Your Organization," Cory Edwards (Dell) discussed how Dell uses social media to connect with people who love and hate their brand.

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Related topics : b to b social media case study / social media conference / social media branding

IABC World Conference 2013: Should You Engage on All Social Media Platforms?

During the general session, "Taking the Pulse of the New Generation: Communicating Effectively with Millennials," Michael Lewis (Teach for America), Sandra Lopez (Intel Corporation), Nick Shore (MTV) and moderator Jake Katz (Ypulse) have a brief discussion about whether it's worth it for companies to try to tackle many social media platforms at once.

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Related topics : social media platforms / social media companies