General Assembly
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3 selected videos
General Assembly & Hootsuite Present: Social Media Management vs. Community Management
The 'Social Media Manager' and the 'Community Manager' are distinct positions within an organization, titles which are often used interchangeably with no real understanding of the individual roles and responsibilities of each.
In this livestream, Hootsuite’s Director of Education Strategy and Newhouse adjunct professor Dr. William J. Ward will look to uncover and explain these differences.
This livestream is a great refresher for those already in social media manager and community manager...
Related topics : social media community manager / social media management company
General Assembly: Practical Introduction to Social Media
This class introduces students to the current social media landscape and explores how it can be used for maximum results (for corporate and individual branding). Participants will leave with a basic understanding of both the current social media landscape and how to evaluate which tools or social platforms are the best fit for their organization's strategic goals.
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Related topics : student social media / social media basics / social media branding
General Assembly 60 Second Primer on Social Media Publishing, Networking, and Sharing
In this 60 Second Primer, Chris Gee gives you a basic framework for understanding dominant social media activities.
Related topics : social media primer / social media publisher / social media network / social media basics
3 Resources