Stephan Hovnanian

Rank: 1056 / 4486

2 selected videos

Two Ways to Increase Event Signups Using Social Listening and Social Network Analysis

If you're looking to increase conversions and open up networking & engagement opportunities via social media marketing for your webinars, events, conferences, or a hashtag campaign, use NOD3X.

This video walks through how I'm using NOD3X (pronounced "No Dex") to monitor a global event in which I'm not only participating as an attendee, but also as a host.

My goal is two-fold:

First, to attract the attention of people on Twitter who have larger audiences than I, and can push out the link to...

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Related topics : social network marketing events / network analysis social media / analysis social network / using social media marketing

Examples of Conversion Optimization Using Social Media

Social media has given brands the ability to connect with large audiences and forge new opportunities for customers and relationships.

But social channels are meant to be just that: social, and many-to-many, not one-to-one. So how does a brand guide that relationship to a channel where it can connect directly with customers and prospects?

Today's panel, in celebration of International Conversion Rate Optimization Day, is here to share stories and examples of campaigns that started on (or...

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Related topics : brands using social media / internal social media campaign / online social media / social media solutions / social media social