mediaXstanford

Rank: 1040 / 4486

2 selected videos

Genevieve Bell and Cliff Nass: The Mainstream Adoption of Social Media

Watch this video to learn how companies are adapting to the constantly evolving social media landscape.

How are companies adapting to the rapid pace of social technologies? How are companies rethinking their marketing messages in a dynamic social media environment?

Genevieve Bell, director of the Interaction and Experience Research Lab at Intel, explains how radical new technologies are being re-imagined and becoming more stable.

Media X Associate Clifford Nass, professor of communication at...

View more

Related topics : social media market research companies / social media marketing companies / social media marketing messages / marketing through social media / social media information

Genevieve Bell: Anthropological Perspective on Social Media

Watch this video to learn how social networking sites could be analyzed through Anthropology.

Can social media technologies be studied systematically with tools in the field of Anthropology?

In this video, the Director of the Interaction and Experience Research Lab at Intel, Genevieve Bell, affirms--emphatically-- that they could.

An anthropologist by training, Bell explains to the Media X Summer Institute attendants how social media technologies like Facebook, Bebo, Hi5, QQ and Myspace...

View more

Related topics : social media sites like facebook / social media and technology tools for research / social networking sites research study / social media social