Selected videos for topic: social responsibility marketing strategy
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Partnerships, Corporate Social Responsibility and the New Development Agenda
On April 25, the Brookings Institution hosted a discussion between Anne Finucane, global strategy and marketing officer at Bank of America, and Jane Nelson, Brookings nonresident senior fellow and director of the Corporate Social Responsibility Initiative at Harvard University, on the role global companies will increasingly play in development and in addressing societal challenges at large.
http://www.brookings.edu/events/2014/04/25-corporate-social-responsibility
From: Brookings Institution
Related topics : corporate social responsibility and marketing
Corporate Social Responsibility and Alcohol: The Need and Potential for Partnership | Ebook
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Increased scrutiny on the part of the general public, media, and government has warranted a reexamination of corporate responsibilities, standards of accountability, the company's role in its local and extended community, and its ethical position in our society and culture.corporate Social Responsibility and Alcohol considers the basic values, ethics, policies and practices of a company's business. Particular attention will be paid to the...
From: Raleigh Wenger
Related topics : corporate social responsibility and ethics in marketing