Online Marketing Trends for 2014

Keeping up with the rapidly changing marketing trends and how to take advantage of them for your business in the New Year.

The economy ups and downs, changes in buyer behavior, the web, the mobile web, and social media have changed how and where to market to clients. But, with change comes opportunity.

Don't miss your opportunity to learn:

-- The one element of your website that Google wants to see more than ever

-- How to take advantage of the 'new' social media

-- The new places...

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From: Bluffside Marketing

Related topics : new trends in social media marketing / new social media websites / social media online marketing

IAB Advanced Programmatic Course for Media Buyers & Sellers

Schedule & cities here: bit.ly/iabadvprogrammatic This course will provide you with an advanced understanding of the programmatic media ecosystem, including an in-depth working knowledge of the key technologies that make up today’s programmatic ad stack across display, mobile, video, social media, email marketing and native advertising. This course will also explore the development of “Programmatic Guaranteed” marketplaces, the major players and providers, and strategies for examining how...

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From: IAB - Interactive Advertising Bureau

Related topics : media marketing course / social media courses / social media marketing buyers

Learned Media Founder & CEO Sam Zises Presents @ Google New York's Squared Program

Sam Zises tells his story from internships at MTV, NBC, Warner Brothers and KBS+P to his career start at Big Fuel, Ogilvy, Wendr & ultimately earned Media. Since inception, earned Media has evolved from The Venture Marketing Agency to a Silicon Alley-based marketing agency schooling brands in the new age of buyer behavior.

The impact of mobile and wearable devices combined with digital and social media has transformed how people engage with brands and make purchase decisions today. earned...

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From: [L]earned Media

Related topics : social media marketing agency program / digital media marketing agency

Demand generation - video best practice advice

http://www.b2bm.biz

Speakers from B2B Marketing's demand generation seminar offer best practice advice on using social media for lead nurturing, how marketing automation can allow for one-to-one communications to engage the new B2B buyer and how to get more out of your current activity to meet the demand for higher quality leads.

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From: B2B Marketing YouTube

Related topics : social media marketing best practices