Social Media Marketing by Kristine de Valck at HEC

Kristine de Valk is an HEC Associate Professor in Marketing.

After a brief insight into the course, where she explains to students how to use Social Media for marketing: students from the HEC master in Medias, Art and Creation give their feedback.

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From: HEC Paris

Related topics : using social media marketing / marketing through social media / social media courses

Advertising in a Social Media World

The tools to connect with customers and empower them to act as brand ambassadors are at your fingertips, and more cost-effective than ever. However, in this Web 2.0 world there exists a minefield of legal risks that firms must navigate. What steps can you take to help ensure that your social media marketing campaigns reach your audience while avoiding liability?

Hear from legal and industry experts as they answer this question through an exploration of the following topics:

Privacy...

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From: Stikeman Elliott

Related topics : social media marketing campaign gone wrong / social media advertising effectiveness / social media marketing tools / social media management tools / social media promotion tools

How to Build Relationships on Social Media

Social media is a wonderful tool to connect with potential customers and build relationships with the hopes that you will convert more business. Here are some helpful tips on doing more than just blasting out content on social sites...how to build relationships.

Be sure and subscribe to our channel to get notified of every Social Media Marketing Question of The Week by Gina Schreck and SocialKNX!

Subscribe here: https://www.youtube.com/user/SocialKNX

About SocialKNX: We are a premier...

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From: SocialKNX

Related topics : social media marketing tool / social media management tools / social media tools for business / social media brand management / social media firm

Engaging audiences through social media presentation - Part 4

The 4th part of, Webcredible PR & Marketing Manager, Jon White's presentation on engaging audiences through social media at the National Housing Association's recent marketing communications conference.

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From: WebcredibleUK

Related topics : social media audience engagement / pr social media presentation / social media marketing association / manage social media

Engaging audiences through social media presentation - Part 1

The 1st part of, Webcredible PR & Marketing Manager, Jon White's presentation on engaging audiences through social media at the National Housing Association's recent marketing communications conference.

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From: WebcredibleUK

Related topics : social media audience engagement / pr social media presentation / social media marketing association

Webcast on Social Media Marketing in Education

During this hour-long discussion you'll learn why social media is one of the most effective tools for building brand awareness, increasing customer loyalty, gathering market insight, and providing customer support in the education sector.

Social media is growing rapidly in the education sphere. A survey and white paper, Social Media Marketing in Education, conducted by the Education Division of the Software & Information Industry Association, edWeb.net and MCH Strategic Data, reveals...

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From: SIIA

Related topics : benefits of using social media in education / social media marketing tools / marketing through social media / social media listening tools / social media listening

Social Media: Effective Strategies to promote your brand, by HEC prof. Kristine De Valck

Nowadays, most companies use social media for communication and marketing strategies. Whilst the social media phenomenon continues around us, Kristine de Valck, HEC Paris Associate Professor in marketing emphasizes the importance in understanding the particular culture of the various platforms (Twitter, Facebook, Pinterest, Reddit and the like) to be able to choose which ones are most suitable for your objectives.

In this video, she develops how companies can engage communities via social media...

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From: HEC Paris

Related topics : companies that use social media marketing effectively / social media promotion strategy / social media platforms for marketing / marketing through social media

Explorations in PR #4 - Social Media.m4v

Bob Dittmer interviews Breena Fain, Marketing and Communication Coordinator at the Indianapolis Convention and Visitors Association, about social media.

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From: IUMastersinPR

Related topics : marketing communications social media / marketing through social media

Choose The Right Social Media Management Tools

Visit us online at: http://sociAlexo.com/ Social Media Management tool is an application program or software suite module that facilitates an association's capability to effectively take part in social media crosswise over diverse correspondence channels. Social media management tool is utilized to manage inbound and outbound discussions, record social marketing activities and assess the value of online networking vicinity.

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From: Sproutsocial Alternative

Related topics : social media management tools / social media software management / social media tools and applications / manage social media / social media marketing tool

Plum Creative Marketing Associates - Social Media Marketing Promo

Plum Creative Marketing Associates - Social Media Marketing Promo

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From: Frank Plum

Related topics : social media marketing association