What is “Social” about Social Media: A video interview about Marisol Sandoval’s book

The video is part of the assignment for module of Critical Theory of Social Media and the Internet (MSOC702) lectured by Prof. Christian Fuchs at University of Westminster (MA Social Media 2014/2015).

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From: Yuqing Wu

Related topics : social media criticism book / social media social

Proven Social Media Tactics to Amplify Your Content Marketing

Social media marketing, when done right, enables you to amplify your content to a highly targeted audience with content that connects. Very few businesses, however, understand how to dive into the social data and maximize social with the right tactics. Until now.

Watch this FREE webinar with Neal Schaffer, author of the definitive book on social media marketing "Maximize Your Social", and learn the tactics you need to leverage social media to get more bang for your content marketing buck.

In...

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From: WriterAccess

Related topics : free social media marketing webinars / social media and business marketing webinar / social media content / marketing through social media / social media audience engagement

Part 2: Five Key Principles Of Social Interactivity Marketing

In the part of the book, the five key principles of the social interactivity marketing model are presented and discussed. The discussion on the principles of social interactivity marketing focuses on the critical issues relevant to planning, managing, and implementing the online and social media interactivity marketing program for success.

The five principles are directly related to the five stage model of online and social interactivity marketing discussed in the earlier chapter....

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From: John Heinrichs

Related topics : social media online marketing / social media marketing plan / social media marketing strategy / marketing through social media / manage social media

How to Handle Critics Online: Social Media Strategies for Website Promotion (Buildatribe.com)

http://www.buildatribe.com Mason Duchatschek is the co-author of the book Sales Utopia and an expert using social media strategies. (youtube marketing, online video promotion, email marketing, mobile marketing, & automated follow up.)

Buildatribe.com social media consultants are headquartered in the St. Louis, Missouri (MO) area and comfortably serve companies in English speaking countries.

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From: buildatribe

Related topics : social media online marketing / social media marketing websites / social media marketing companies / marketing through social media / social media expert

How does a professional film critic compete with social media?

A.O. Scott has been the New York Times’ film critic since 2000, so it’s safe to say he knows his craft. But in a world dominated by social media, where anyone with an Internet connection can become a self-styled critic, what separates a professional from a wannabe? That’s one of the issues Scott tackles in his new book, “Better Living Through Criticism.” Jeffrey Brown talks to Scott for more.

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From: PBS NewsHour

Related topics : social media criticism book