Olga Andrienko - Head of Social Media at SEMrush - #passion4digital book launch

Olga Andrienko, Head of Social Media at SEMrush, spoke at the launch event for "Digital & Social Media Marketing: A Results-Driven Approach", edited by Dr Aleksej Heinze, Dr Tahir Rashid and Dr Gordon Fletcher from Salford Business School.

We spoke to Olga to find out why she thinks Tinder could be a crucial platform for market research, and get her take on current trends in social media.

Find out more about the Digital and Social Media Marketing book here:...

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From: Salford Business School

Related topics : social media marketing book / social media marketing websites / social media for market research / blogs and social media

PALS Social Media Campaign

PALS was broadcasted throughout Appalachia Kentucky by Central and Eastern Kentucky television stations as part of a successful Mental Health and Aging Initative Social Marketing Research Project to support mental healthiness in Appalachian Kentucky.

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From: kydeborah56

Related topics : social marketing mental health / social media marketing campaign

Social Media Tools - Research and Management Tools for Targeted Marketing on Facebook

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Social Media Tools - Research and Management Tools for Targeted Marketing on Facebook

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The Only Facebook Tools That You Need

Facebook has been known as one of largest social media sites which has billions of monthly active users. Nowadays people tend to advertise using...

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From: getMobileMonopoly2

Related topics : using social media as a market research tool / social media management tools / social media marketing tool / social media tools / manage social media

Best SEO Tools: Vetted List of Free & Paid Tools 2016

Best SEO Tools - Free SEO Tools - Softwares -http://dynamik365.com/2016/06/seo-tools/ SEO Software Reviews & Guides.

90+ vetted Best SEO Tools on the Market to help you start, grow, scale, & manage your SEO business.

SEE the Complete List & Download a FREE PDF:

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From: Dynamik 365 - SEO & Internet Marketing

Related topics : social marketing tools

Unlock Unstructured Social Media Data in Marketing

Social media have created a reverberating "echoverse" for brand communication, forming complex feedback loops between the "universe" of corporate communications, news media, and user-generated social media. Prof. William Rand will talk about using computational linguistics techniques to analyze longitudinal unstructured data to understand these feedback loops. He will also talk about building agent-based decision support systems for word-of-mouth programs. It will be online and you can watch...

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From: Hui Lin

Related topics : marketing communications social media / using social media for marketing research / social media marketing news / marketing through social media / social media brand management

Jon Federico of Microsoft on Social Analytics

At the Incite Group's Social Media Summit, we spoke to Senior Market Researcher at Microsoft Jon Federico on the role of metrics and social intelligence in business. For more on social, see our website on www.socialmediaexplorer.com

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From: Social Media Explorer

Related topics : social media analytics market research / microsoft social media marketing / social media intelligence / social media metrics