Selected videos for topic: social marketing online course
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"Mission creep in RM and marketing"
http://www.ecornell.com/landing/hitec-2013
Cornell Professor Bill Carroll, from the School of Hotel Administration, met with Bernard Ellis at Hitec 2013 in Minneapolis to share insights, experiences, and war stories from the front lines in hotel marketing. Bill asked the industry's heaviest hitters about the state of the industry and digital marketing for hotels. See what the experts have to say about online reputation management, SEO/SEM, social analytics, distribution channels, revenue...
From: eCornell
Related topics : social media online reputation management / online media marketing courses / online reputation management seo / online reputation management expert / social media online marketing
The Tech-Savvy Hotelier #12: "Listen closely, don't shortchange strategy"
http://bit.ly/1boCFPK
Cornell Professor Bill Carroll, from the School of Hotel Administration, met with R.J. Friedlander at Hitec 2013 in Minneapolis to share insights, experiences, and war stories from the front lines in hotel marketing. Bill asked the industry's heaviest hitters about the state of the industry and digital marketing for hotels. See what the experts have to say about online reputation management, SEO/SEM, social analytics, distribution channels, revenue strategy,...
From: eCornell
Related topics : social media online reputation management / online media marketing courses / online reputation management seo / online reputation management expert / social media online marketing
The Tech-Savvy Hotelier #2: "Social analytics now influencing broader business decisions"
http://bit.ly/1boCFPK
Cornell Professor Bill Carroll, from the School of Hotel Administration, met with R.J. Friedlander at Hitec 2013 in Minneapolis to share insights, experiences, and war stories from the front lines in hotel marketing. Bill asked the industry's heaviest hitters about the state of the industry and digital marketing for hotels. See what the experts have to say about online reputation management, SEO/SEM, social analytics, distribution channels, revenue strategy,...
From: eCornell
Related topics : social media online reputation management / online media marketing courses / online reputation management seo / online reputation management expert / social media online marketing
The Tech-Savvy Hotelier #16: "Reputation has a huge effect on pricing"
http://bit.ly/1boCFPK
Cornell Professor Bill Carroll, from the School of Hotel Administration, met with R.J. Friedlander at Hitec 2013 in Minneapolis to share insights, experiences, and war stories from the front lines in hotel marketing. Bill asked the industry's heaviest hitters about the state of the industry and digital marketing for hotels. See what the experts have to say about online reputation management, SEO/SEM, social analytics, distribution channels, revenue strategy,...
From: eCornell
Related topics : social media online reputation management / online media marketing courses / online reputation management seo / online reputation management expert / social media online marketing
The Tech-Savvy Hotelier #13: "Take A Page Out Of The Airlines' Playbook"
http://bit.ly/1boCFPK
Cornell Professor Bill Carroll, from the School of Hotel Administration, met with Kristie Goshow at Hitec 2013 in Minneapolis to share insights, experiences, and war stories from the front lines in hotel marketing. Bill asked the industry's heaviest hitters about the state of the industry and digital marketing for hotels. See what the experts have to say about online reputation management, SEO/SEM, social analytics, distribution channels, revenue strategy,...
From: eCornell
Related topics : social media online reputation management / online media marketing courses / online reputation management seo / online reputation management expert / social media online marketing
The Tech-Savvy Hotelier #1: "Don't just sell rooms; sell the estate"
http://bit.ly/1boCFPK
Cornell Professor Bill Carroll, from the School of Hotel Administration, met with Kristie Goshow at Hitec 2013 in Minneapolis to share insights, experiences, and war stories from the front lines in hotel marketing. Bill asked the industry's heaviest hitters about the state of the industry and digital marketing for hotels. See what the experts have to say about online reputation management, SEO/SEM, social analytics, distribution channels, revenue strategy,...
From: eCornell
Related topics : social media online reputation management / online media marketing courses / online reputation management seo / online reputation management expert / social media online marketing
The Tech-Savvy Hotelier #6: "Become an employer's object of desire"
http://bit.ly/1boCFPK
Cornell Professor Bill Carroll, from the School of Hotel Administration, met with R.J. Friedlander at Hitec 2013 in Minneapolis to share insights, experiences, and war stories from the front lines in hotel marketing. Bill asked the industry's heaviest hitters about the state of the industry and digital marketing for hotels. See what the experts have to say about online reputation management, SEO/SEM, social analytics, distribution channels, revenue strategy,...
From: eCornell
Related topics : social media online reputation management / online media marketing courses / online reputation management seo / online reputation management expert / social media online marketing
The Tech-Savvy Hotelier #31: "Efficiencies? Nope. Top-line growth is on everyone's mind"
http://www.ecornell.com/landing/hitec-2013
Cornell Professor Bill Carroll, from the School of Hotel Administration, met with Greg Pesik at Hitec 2013 in Minneapolis to share insights, experiences, and war stories from the front lines in hotel marketing. Bill asked the industry's heaviest hitters about the state of the industry and digital marketing for hotels. See what the experts have to say about online reputation management, SEO/SEM, social analytics, distribution channels, revenue...
From: eCornell
Related topics : social media online reputation management / online media marketing courses / online reputation management seo / online reputation management expert / social media online marketing
Strategic Social Media Marketing Training - Where Do I Get Content Ideas From?
Do you find it difficult coming up with ideas for creating content for your online marketing?
Do you struggle with what to push out to your Social Media Marketing Channels?
In this lecture, which is part of a full premium course, we explore how you can find content to share and the difference between curated content and created content.
We also discuss how to monitor for content ideas for your marketing.
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Mark Timberlake - Check out my free courses and special...
From: Mark Timberlake
Related topics : free social media marketing online course / free social media training
Hotel Digital Marketing online certificate
http://info.ehl.edu/advanced-certificates
Digital marketing has emerged as the pillar of many businesses’ promotion and branding strategy. Essentially, digital marketing is a set of skills, concepts, knowledge, analytical techniques and approaches that when applied appropriately can greatly improve the effectiveness with which business is conducted. This course blends theory and practice with current knowledge and industry insight in four main areas: content marketing, social media marketing,...
From: EHL
Related topics : certificate in digital media marketing / social media marketing industry / social media online marketing / marketing through social media