Week 2 Challenge | Shaw Academy Social Media Marketing Review

For this week's challenge, you need to post a link to your favourite organic post or advertisement.

Post on our @ShawAcademy Twitter page with #ShawAcademy #ShawSocial

In Week 2 of Social Media Marketing course, we looked at Facebook - Social Targeting & Advertising and Twitter - Understanding the Noise. In Lesson 3, we have discussed about social media from a business perspective and how we have used our quality content to generate measurable commercial gain? Once we have done with the basics...

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From: Shaw Academy Social Media Marketing

Related topics : social media marketing twitter / social media advertising companies / social media online marketing / social media courses / social media basics

Social Media Metrics: A ROI-al Pain

From the 2010 CALI Conference for Law School Computing

It sounds great: start a blog, create a twitter account, or a Facebook page and you're successfully using social networking, right? Not quite. Many organizations don't think about how they're going to populate these accounts with content. Furthermore, measuring the success of these social networking initiatives is often an afterthought—if a thought at all.

This presentation will discuss how librarians from the Lillian Goldman...

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From: caliorg

Related topics : schools using social networking / measuring social media success / social media roi metrics / social network measures / organizations using social media

Social Media Can Help You Discover Your True Identity | Mahakprit Kaur | TEDxYouth@BOSS

The potential that social media has to transform our lives is incredible. As we head into the future, it is becoming harder for young people to figure out who they are and how to make their mark on the world stage. However, social media can help teens identify and use their passions to change the world in positive and remarkable ways.

A grade 10 student at Bur Oak Secondary School in Markham, Ontario who enjoys creating her own animations and clothing and hopes to pursue studies in psychology...

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From: TEDx Talks

Related topics : social media help / social media changed the world / organizations using social media

Ali Soufan on KRDO News: Public Affairs Professor: Social Media is One of ISIS's Strongest Weapons

News Channel 13, KRDO

By: Emily Allen

A public affairs professor following ISIS's use of social media said Sunday it's one of the group's strongest weapons.

Dr. Edin Mujkic teaches in the School of Public Affairs at University of Colorado, Colorado Springs. He specializes in homeland security and has been closely following developments involving the terrorist group ISIS...

Social media sites like Twitter and YouTube have been removing and filtering content put out by the organization and its...

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From: The Soufan Group

Related topics : social media public affairs / news organizations using social media / social media basics

Enterprise Social Networks byLighting Stars

a descriptive video made by the Lighting Stars especially prepared for Enterprise Systems Management BUS- 650 to describe the white paper. the video aims to present a general idea on how social media can be used to effectively manage employees within an organization and the results of the statistics prepared according to a site visit to Masdar Institute.

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From: wejdan AlMutairi

Related topics : organizations that use social media effectively

The Rise of Us: Social Media at Work

I was invited to speak at Dr. Michael Stefanone's Organizational Communication class on the corporate uses of social media. I titled the presentation "The Rise of Us" since it's really how organizations could tap on the collective intelligence of their various publics.

Kevin Lim

Professor: Michael Stefanone

Guest Lecturer: Kevin Lim

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From: Kevin Lim

Related topics : organizations using social media

Rahaf Harfoush "How Social Media Strategy Built the Obama Brand" @ The CMA's next:2010 Convention

Hope. Change. Action. In this multimedia talk, Rahaf harfoush provides an insider's look at Barack Obama's all-encompassing - and, yes, historic - social media campaign. Obama's near-flawless use of online media will be studied by branding and communication specialists for years to come. In terms of strategy, how do you plan, roll out, and grow a campaign that gets noticed, that goes viral, that people make their own, but which always comes back, time and again, to your message?

Jam-packed...

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From: MikeEdgeVideos

Related topics : social media branding strategy / brands using social media

Online Marketing SEO SOCIAL Media Specialists Findit

Get Found When You Use Findit To Increase Your Organic Indexing Online Through Relevant Content Creation. We'll Write The Content, You'll See The Results. Call 404-443-3224 Today.

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From: Findit .com

Related topics : social media online marketing

Paull Young, Director of Digital, charity: water

What are the elements of a memorable video campaign?

- Inspires people to do something like share.

- It's hard for me to imagine anyone can get inspired by a banner ad.

How do you measure success of a video beyond reaching the donation goal?

- Gut check then measure views, length of people watching, shares, etc.

- Video does not stand alone in our campaigns. We want to know if it's doing the right thing filling the funnel with inspired people.

How would you recommend a less known nonprofit...

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From: Social Media Strategies Summit

Related topics : organizations using social media marketing

The IREX Social Media Social Action Program

IREX Jordan Office

Program Overview:

Funded by the US Department of State's Middle East Partnership Initiative (MEPI), Social Media | Social Action is connecting youth-focused NGOs across the region with technology tools useful for advancing their work and increasing civic participation. The program will also help these organizations build a catalogue of technology resources so that other organizations in the region can benefit from their expertise.

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From: IREXdc

Related topics : social media middle east