Giuseppe Morici (President Region Europe BARILLA) for LUISS MBA

An important meeting with Giuseppe Morici (President Region Europe BARILLA) and LUISS MBA students regarding marketing, ethics, social responsibility, best practice and career.

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From: LUISS Business School

Related topics : importance of social responsibility and ethics in marketing

Marketing alcohol: Diageo interview

Facebook's appeal to a younger demographic has meant the alcohol industry's use of the social networking site for marketing has caused raised eyebrows among critics. Meanwhile Bacardi, Pernod Ricard and Diageo have joined forces for self-regulation to pre-empt legislation on responsible marketing practices in social media.

Andy Fennell, Diageo's chief marketing officer, spoke with TM's Muireann Bolger about the ethics and challenges of marketing alcohol. The company's recent deal with...

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From: TheMarketerVideo

Related topics : social media marketing best practices / marketing on social network sites / social media marketing companies

Dictionary of Corporate Social Responsibility: Csr, Sustainability, Ethics and Governance | Ebook

Get your free audio book:

http://blon.us/f/b00t5me6k4

This book is a concise and authoritative reference work and dictionary in the field of corporate social responsibility, sustainability, business ethics and corporate governance. It provides reliable definitions to more than 600 terms and concepts for researchers and professionals alike. By its definitions the dictionary helps users to understand the meanings of commonly used terms in Csr, and the roles and functions of Csr-related...

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From: Hong Lively

Related topics : corporate social responsibility and ethics in marketing

SUNWORX Commercial PV Installation 2016

http://www.sunworxsolar.co.za/

Businesses are under increasing pressure to take on ethical and social responsibility policies. Nowadays, considering the “green image” of your enterprise is as important as investing in your advertising and marketing endeavors. The good news is that photovoltaic systems are a sustainable and profitable way of joining the renewable energy movement.

Our commitment to the industry bodies of SPEW and SESSA means that we aim at creating this awareness and...

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From: SUNWORX

Related topics : importance of social responsibility and ethics in marketing