MLW Ch7 Social Marketing in Action (Social Work - Macro Practice)

MLW Ch7 Social Marketing in Action (Social Work - Macro Practice)

An example of social marketing in action: Mark Knopfler's rendition of Bob Dylan's song "Knocking on heaven's door" was given the Pink Floyd treatment and combined with the visuals of a hard hitting drunk driving prevention campaign. The message of the campaign is: "See what could be waiting for you in jail if you drink and drive".

“Pappa wag vir jou” = Daddy is waiting.

View more

From: Mike Weyers

Related topics : social marketing best practices

Creating Multi-Media Marketing Message | Webinar | Moving Targets Marketing

We’ll give you concrete examples of how you can create an impactful multimedia marketing message by combining each of your print and digital campaigns, keeping your message consistent and boosting your return on investment.

Moving Targets Marketing: movingtargets.com

Our blend of traditional strategy with modern tactics allows us to leverage direct mail, with email and social marketing into well-designed campaigns.

Facebook: https://www.facebook.com/MovingTargets.MT

Twitter:...

View more

From: Moving Targets

Related topics : social media marketing messages / social media marketing strategy example / direct marketing media strategy

Mobile Message Marketing

Mobile messaging is going to be the biggest shift in internet marketing in 2011. Just as social media was the buzz word in 2010, this year it will be mobile marketing or bulk SMS text messaging in particular.

This video looks at the business opportunities for this relatively new opt-in marketing channel and illustrates this with a live example using a specialist marketing platform.

View more

From: WSI Thames

Related topics : social media marketing messages

The Social Media Bible: Tactics, Tools, and Strategies for Business Success | Ebook

Get your free audio book:

http://rswp.us/f/b007vtycti

The go-to guide to social media skills, now in an updated and revised Third Edition The Social Media Bible is comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency. This newly revised 3rd edition addresses technology updates to the ipad, apps, Foursquare, and other geotargeted...

View more

From: Theo Sherrod

Related topics : social media small business strategy / free social media tools for small business / social media marketing small business / search engine marketing social media / social media information

Dr. Rachna Jain - Interview on using social psychology to boost online visibility

http://OnlineVisibilitySecrets.com/7day - Denise Wakeman, founder of The Blog Squad interviews Dr. Rachna Jain on why it's important to pay attention to aspects of social psychology when building your platform of visibility on the Web. Dr. Jain give examples from studies and talks about "priming" your marketing messages on your social networking sites. Be sure to watch the entire video to see how you can get a free audio program on psychology and social media!

Get a free 7 day mini course on...

View more

From: Denise Wakeman

Related topics : free social media marketing online course / build a free social networking site / marketing on social network sites