BtoB Social Media Marketing Awards - Deadline Extended to Jan. 30!

The BtoB Social Media Marketing Awards deadline for entries has been extended. Get your entry to us by 5:00pm on January 30th to be considered. For more info, check out http://www.btobonline.com/socialmediaawards.

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From: BtoB Magazine

Related topics : btob social media marketing awards / marketing through social media

BtoB Marketing LinkedIn Group, Founded by Digital Marketing Firm Arketi, Wins Social Media Award

Mike Neumeier, principal of digital marketing and PR firm Arketi Group ( http://www.arketi.com ), expresses his gratitude to the more than 4,000 members of the BtoB Marketing Group on LinkedIn, which was recently awarded a BtoB magazine Social Media Marketing Award.

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From: Arketi Group

Related topics : btob social media marketing awards / social media marketing firm / marketing through social media / digital media marketing / social media firm

An Interview with Petra Neiger: How Cisco Drives Social Media

For the past four years, Cisco Systems has been a winner or runner up in the annual BtoB Social Media Marketing awards program.

Then in 2009, Cisco introduced MyPlanNet game that won BtoB's Best Integrated Tech category and best tech social marketing program.

Cisco's social media training program is available at: http://bit.ly/Yq1ALR

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From: IDG Knowledge Hub

Related topics : social media marketing program / marketing through social media / social media training / social media integration / social media media

The Story Behind Intel's Award-Winning Corporate Blog

BtoB selected Intel's "Turning Up the Volume: Boosting Intel Health IT Blog Views 1,200 Percent" as the best blog in BtoB's 2012 Social Media Marketing Awards Program. At the BtoB awards lunch and Digital Conference in March 2013, Pam Didner explained how Intel built out the site and attracted readers. Didner, who accepted the award on behalf of Intel's North America marketing group, spoke with IDG Global Solutions Director Howard Sholkin, in this brief video interview. View it....

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From: IDG Knowledge Hub

Related topics : btob social media marketing awards

Cisco's Connected Life Exchange: A Blog with an Educational Mission

Cisco is well known for its networking products and services so the company decided it needed to produce an informational not promotional blog. The blog articles and videos focus on the telecom network's impact on society. The Connected Life Exchange earned a runners up award for blogs selected by BtoB editors. At the Social Media Marketing Awards ceremony and BtoB Digital conference in March 2012, Cisco's Tim Washer described the blog and its evolution to IDG Strategic Marketing Services...

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From: IDG Knowledge Hub

Related topics : btob social media marketing awards / marketing through social media

LexisNexis Wins Social Media Award for Best Closed Community

Produced by LexisNexis, the winners attend BtoB and IDG Strategic Marketing Services' Social Media Awards Breakfast in New York City to accept their award for winner in the category of Closed Community. Members of the LexisNexis team go on to talk about the exciting environment of the event, bringing together technical and non-technical players in the industry to recognize leaders in the rapidly growing field of social media.

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From: IDG Knowledge Hub

Related topics : btob social media marketing awards / marketing through social media

Joanne Kernie, Director of Marketing, CenturyLink

Joanne Kernie, Director of Marketing at CenturyLink, discusses her BtoB's Social Media People's Choice award winning entry.

http://www.btobonline.com/

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From: BtoB Magazine

Related topics : btob social media marketing awards / marketing director

Commitment and Metrics Power Intel's Corporate Blog

Intel's Pam Didner said with social media "everyone can be a publisher." With such competition, Intel invests in its Health IT blog that won a BtoB Social Media Marketing award for 2012. Didner accepted the award in March 2013 on behalf of her colleagues in North America Marketing.

IDG Global Solutions Director Howard Sholkin asked her at the BtoB awards ceremony and Digital Conference, what are the key metrics for the blog? Click to find the answer in this brief video interview.....

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From: IDG Knowledge Hub

Related topics : btob social media marketing awards

BtoB Social Awards Interview

Who would've thought a trivia contest would attract 90,000 players? CenturyLink did. The game for IT decision-makers won the online vote for best tech program in BtoB's People's Choice Social Media Marketing awards. More than half of the game players also registered on the site. IDG Strategic Marketing Services was the premier sponsor for the third straight year of the BtoB program.

IDG's Howard Sholkin interviewed CenturyLink Marketing Director Joanne Kernie at the awards ceremony and...

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From: IDG Knowledge Hub

Related topics : btob social media marketing awards / social media marketing services

How Does a Video Attract a Million Views?

Neal Campbell, Chief Marketing Officer at CDW, accepted a runner-up award for best viral video at the 3rd annual BtoB Social Media Awards program. Campbell said the "North Pole" campaign added humor to CDW's "People Who Get IT" messaging. CDW hoped the two-week campaign would lead to150,000 video views, but that was very conservative. IDG Strategic Marketing Services Director Howard Sholkin interviewed Campbell during the BtoB awards ceremony in March 2012...

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From: IDG Knowledge Hub

Related topics : btob social media marketing awards