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Application of social media in marketing of library and ...
PhD, Associate Professor, Department of Library and Information Science, The Islamia University of Bahawalpur, Pakistan. E-mail: dr.rubytariq (at) gmail.com
Received December 1, 2011; Accepted May 14, 2012
Abstract
The paper aims to explore different applications of social media for marketing of library and information resources and services. It investigates the respondent's attitude towards the...
Date: 2012-08-01 22:45:43
Website:
http://www.webology.org
Related topics : students should not use social networking sites / new social media sites like facebook / social media market opportunity / different types of social media users / social media terms of use
PhD Curriculum, Doctoral Program - The Paul Merage School ...
Required Coursework
The Paul Merage School of Business doctoral program coursework in Phase I will consist of both Area- and School-wide courses. The area faculty determine the area's course requirements. Students have the opportunity to choose from an array of available courses offered through the Merage School, UC Irvine department schools or at other UC campuses as part of the...
Website:
http://merage.uci.edu
Related topics : using social media to conduct market research / using social media as a market research tool / social media marketing for business schools / using social media for marketing research / social media market research tool
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