Website: http://www.bethkanter.org
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3 selected articles
25 SMART Social Media Objectives | Beth’s Blog
I've been working on a peer learning project with arts organizations called " Leveraging Social Media " based on the social media lab . There are two cohort groups, one working on strategic use of a single channel and a more advanced group working on an integrated strategy. With both, the process begins with setting SMART objectives and Kami Huyse points out why this is important...
Related topics : arts organizations using social media / organizations using social media marketing / organizations using social media / social media audience analysis tools / using social media marketing
Linking Results To Key Performance Indicators Is Like ...
The process of linking results to key performance indicators and associated metrics it is like hooking up a big TV. You have to do it one component at a time . The first and most important component is identifying success or the most important result and linking the right "Key Performance Indicator" or data point that you will collect along the way to understand if you are making progress...
Related topics : social media metrics tools / social media metric
Smarter Nonprofit Networking: Building A Professional ...
Professional Networking
"You are not ever a genius all by yourself. Your ideas are a function of the people you are connected with..." - Carol Dweck, Author, Mindset
Your professional network is your greatest asset no matter what stage you are in your nonprofit career, whether you are an emerging leader or an acknowledged thought leader in your industry or somewhere in between. When you...
Related topics : social professional network / make your own social network / post methode social media / build your own social network / social network build
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