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What is Social media management software (SMMS ...

Social media management software (SMMS) is an application program or software suite module that facilitates an organization's ability to successfully engage in social media across different communication channels. SMMS is used to monitor inbound and outbound conversations, document social marketing initiatives and evaluate the usefulness of a social media presence.

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Related topics : social media software management / organizations using social media marketing / organizations that use social media effectively / free social media marketing software / social media monitoring software

What is SMAC (social, mobile, analytics and cloud ...

SMAC (social, mobile, analytics and cloud) is the concept that four technologies are currently driving business innovation .

SMAC creates an ecosystem that allows a business to improve its operations and get closer to the customer with minimal overhead and maximum reach . The proliferation of structured and unstructured data that is being created by mobile devices, sensors , social media ,...

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Related topics : social media management company business plan / creating a social media website / social media analytics tools free / social media website business plan / best social media websites for businesses