Selected videos for topic: social media marketing organizational structure
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Do You Have Presence? Maximizing Your Social Media During Your Employment Search
Presented by Dr. Dayle Savage, Assistant Professor of the Practice in Leadership and Organizational Studies at Peabody College Recorded July 29, 2015 As one begins to think about going on the market, there are many avenues to consider. One that may not be so obvious is your social media presence. Gilbert and Karahalios (2009) show the predictive power of social media tie strength among 7 dimensions: intimacy, intensity, duration, social distribution, services, emotional support and structural....
From: Vanderbilt University
Related topics : social media power / social media network marketing services / search & social media marketing / social media today / marketing through social media
Social Media Weekly Roundup, Oct. 5, 2015
This week’s social media roundup includes remarks by President Dudley on market liquidity in two fixed-income markets, a look at the evolving organizational structure of U.S. bank holding companies and the launch of our first-ever mobile app for the iPad®, the Economic Research Tracker.
President Dudley's remarks: http://nyfed.org/1FI03Z9
Bank holding companies blog: http://nyfed.org/1VmgZWY
Economic Research Tracker app: http://nyfed.org/econresearchapp
From: TheNewYorkFed
Related topics : social media marketing organizational structure / social media market research companies / social media marketing companies / marketing through social media
The technology is the easy part! Leading through change
In this webcast recording, we discuss how new initiatives are changing the content industry. Our expert panelists are:
-Jack Molisani, The LavaCon Conference and ProSpring Staffing
-Erin Vang, Dolby Laboratories
-Sarah O’Keefe, Scriptorium
-Moderator: Toni Mantych, ADP
Topics include:
-What skills are content professionals expected to have today?
-What new tactics do content specialists need to employ in today’s job market?
-How has social media and user-generated content changed...
From: ScriptoriumTech
Related topics : social media marketing specialist job description / social media specialists jobs
The Blurred Lines Between Content and Advertising
With the proliferation of video many blur lines of creative and organizational boundaries. Is a piece advertising, marketing, or content? All of the above? Does brand marketing execute the story or does a specialized digital team? Brands are realizing this approach requires a defined strategic approach as well as a supportive organizational structure. And every brand is different. We’ll look at three brands (Clorox, Target, Paramount), their strategies, how they view video creative and make...
From: VMA Media
Related topics : creative marketing social media / social media branding strategy
UW Foster Sales and Marketing: Collaborate
The University of Washington Center for Sales and Marketing Strategy facilitates research collaboration with affiliated researchers around the world and business practitioners. Affiliated researchers associated with the center bring very specific expertise on everything from social media, to organizational structure, to big data analysis, customer loyalty programs, retention, acquisition, expansion, customer equity, brand management. To create the best collaborative environment to address each...
From: University of Washington Foster School of Business
Related topics : social marketing center / social media marketing organizational structure / social media marketing strategy
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