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Social Media Marketing Case Study
Jennings Social Media Marketing http://www.jenningssocialmedia.com is a full service company that utilizes the art of online storytelling with the science of measuring quantifiable results. Jennings provides comprehensive social media marketing strategies from Web design and development to viral Web videos and represents publicly traded to medium-sized businesses, across the U.S. and overseas. These businesses include technology, sports, sustainability, entertainment, travel, financial,...
From: MichelleJPRA
Related topics : social media marketing strategies / social media marketing companies / marketing through social media / social media social
PhD Defense Presentation-Mechanical Engineering-Gatech
Recent advances in social media have profound technical and economic implications for innovative design. This research is motivated to investigate social network effects on product design with a focus on the interface of engineering design, viral marketing, and social computing. This dissertation envisions a new paradigm of design, called viral product design for social network effects. The research problem is formulated as identification of both an optimal product attribute configurations and...
From: Feng Zhou
Related topics : social network design / online social networking marketing / social media and its implications for viral marketing / social media for market research / social media online marketing
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