Selected videos for topic: media & marketing with impact
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How Social Media Impacts Sports Marketing - Mike Germano
In Chapter 12 of 13, social media expert Mike Germano discusses how social media is enhancing the sports entertainment experience by building a stronger connection between fans and their favorite players, teams, and leagues. Social media highlights the approachability of athletes. Social media also provides players opportunity to break the news, eliminating media and reporting middlemen and going directly to fans. Finally, social media participation offers younger, lesser known players...
From: Capture Your Flag
Related topics : sports fans and social media / sports and social media marketing / marketing through social media / social media report / social media social media
Jeanine Pesce: Trend Integration in Design, Marketing and Social Media
Trend researcher Jeanine Pesce examines the impact of emerging trends on the outdoor market such as youth culture, fashion, and today's "it girl." She shares insights on the value of good design, and the growing role that social media plays in today's market.
Jeanine Pesce is a writer, stylist and the founder of Range, an editorial platform and creative agency specializing in active trends, color forecasting and marketing. Pesce has been featured in Transworld Business, SNews, Surfer Magazine...
From: Struktur Event
Related topics : social media marketing trends / social media marketing agency / marketing through social media / social media today
Future of Newspapers, magazines, digital media, marketing, advertising - conference keynote speaker
http://www.globalchange.com Futurist industry trends. Pressures on newspaper sales in America and Europe compared to huge growth in newspaper circulations in India and some other emerging markets. Impact of online news services and problems monetarising them. Multichannel customers, m-commerce, e-commerce, online media channels and smartphone information access. Demographic split of print media, newspaper and magazine readers. Impact of online advertising on traditional advertising and...
From: Patrick Dixon Futurist Keynote Speaker for Industry Conference
Related topics : online media marketing and advertising magazine