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HNN - Top hotel brands share social media tactics
Top hotel brands share social media tactics
28 DECEMBER 2012 7:47 AM
Executives from Marriott Hotels & Resorts, Hilton Hotels & Resorts and Best Western International shared the strategies that helped them dominate the social media landscape in 2012.
REPORT FROM THE U.S.--As social networks evolve and consumers' online patterns continue to shift, brands consistently must adapt...
Website:
http://www.hotelnewsnow.com
Related topics : hilton hotel using social media / top hotels using social media / social media branding strategy / brands using social media / social media brand monitoring
MRA Guide to the Top 16 Social Media Research Questions ...
MRA and IMRO published this simple guide to Social Media Research (SMR) in 2010 in order to help researchers identify and find answers to the most important questions to SMR techniques.
Introduction
Social networks engulf everyday life. They represent a place to share news, ideas and information of all kinds. The connections made among people in these networks, and the resulting information...
Date: 2017-03-10 06:55:54
Website:
http://www.insightsassociation.org
Related topics : location based social media sites / advantages and disadvantages of using social media for market research / using social media as a market research tool / using social media to conduct market research / disadvantages of using social media for market research
How to Use Social Media to Promote Your Photography
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So much of what we view as necessities of photography centers around gear and technique. Sometimes we forget that the very nature of our work is visual. Photography being such a visual medium, we should always look for more ways to present our work to others, and yes, market ourselves to the full extent of our capabilities (and beyond) using that wonderful enigma born from the era of...
Website:
https://digital-photography-school.com
Related topics : build your own social media site / post social media in one place / make your own social media site / post social media strategy / post social media guidelines
Six social-media skills every leader needs | McKinsey ...
The dynamics of social media amplify the need for qualities that have long been a staple of effective leadership, such as strategic creativity, authentic communication, and the ability to deal with a corporation's social and political dynamics and to design an agile and responsive organization.
Social media also adds new dimensions to these traits. For example, it requires the ability to create...
Website:
http://www.mckinsey.com
Related topics : social media audiences differ from those of traditional media because / describe different types of social media tools and applications / new social media tools / differences between social media tools and applications / companies that use social media marketing effectively
National Positions | Social Media Agency Los Angeles CA
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Create content that's worth sharing and a social presence designed to drive real engagement.
Social media engagement and branding ensure you're establishing your business as an industry expert and keeping your brand top-of-mind.
Each day, Google's +1 button is pressed over 5 million times, there are over 1 billion active users on Facebook, over 340 million tweets and LinkedIn continues to...
Website:
https://nationalpositions.com
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Web and Digital Design Master – SPD
- work interface: tools, preview and tracks
- three-dimensional space: lights, 3D layers and cameras
- animation of an object's characteristics through keyframes
- transparency and keying
- output and compression
This course requires the students to maintain a strong commitment to their work and exercise the tools presented during the lessons through systematic independent practice.
Colour...
Website:
http://www.scuoladesign.com
Related topics : social media online reputation management / social media brand management / social media community manager / social media reputation management / social media and reputation management
Ethical Framework for the Use of Social Media by Mental ...
Ethical Framework for the Use of Social Media by Mental Health Professionals
Ethical Framework for the Use of Social Media by Mental Health Professionals
A competent practitioner working online will always adhere to at least the following minimum standards and practices in order to be considered to be working in an ethical manner.
Practitioners have a sufficient understanding of their Ethics...
Website:
http://onlinetherapyinstitute.com
Related topics : social media sites for business professionals / social media networking sites list / social media networking sites business / social media network sites / social media terms of use
SocialStrap | Social Networking PHP Script
Start your own Social Network
SocialStrap has everything you need to create your own social network or social media site.
Add more Features
Add on system allows developers to customize and extend almost any aspect of the application.
Social Network for Everyone
You don't have to pay hundred of dollars anymore. You will receive the full unencrypted PHP source code.
Scalable Technology
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Website:
http://www.socialstrap.net
Related topics : php script for social networking site / make your own social networking site / making your own social networking site / make your own social network site / build your own social networking site
The art of business relationships through social media
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"Ah, relationships," moaned a dejected Alvy Singer (Woody Allen) at the end of the film, Annie Hall, "Who needs them." The fact is that any business today, whether a sole proprietorship or a multi-national, needs to build relationships. Which is why knowing how to leverage the value that social networks can contribute to establishing and sustaining relationships is crucial. This...
Website:
http://iveybusinessjournal.com
Related topics : social media networks are changing our way of having relationships / benefits of using social media for business / social media networking sites business / companies that use social media effectively / social media management company for small business
How to Spot a Narcissist on Social Media | Social Media Today
November 26, 2016 Aleksandra Atanasova
We all have those annoying Facebook friends who simply can't stop posting selfies. As soon as they cross the threshold of a location, they create a check-in status�and they never fail to inform us if they feel "excited" or "relaxed" there. Eventually, we block such people -�but then again, aren't we all like that at times? Psychologists warn that...
Website:
http://www.socialmediatoday.com
Related topics : college students and social media use / social media network where friends share / different types of social media users / social media platforms meaning / college students and social media
Identity, Social Networks and Online Communication ...
MERCHANT, Guy (2006). Identity, Social Networks and Online Communication. E-Learning, 3 (2), p. 235.
Full text not available from this repository.
Link to published version:: 10.2304/elea.2006.3.2.235
Abstract
Arguments about whether or not the Internet is creating new people or simply helping us to see ourselves in...
Website:
http://shura.shu.ac.uk
Related topics : identity social networks and online communication / digital identity social media network / identity social networking / identity social network / new online social network
How to Hire a Content Marketing Manager - Digital Marketer
(SMM) Social Media Manager
(CM) Community Manager
Developing and managing a content marketing strategy that supports organizational goals across all brands and customer avatars, from the top to the bottom of the marketing and sales funnel including [ENTER ORGANIZATIONAL GOALS e.g. Increasing Brand and Offer Awareness, Growing Website Traffic, Generating Leads, Acquiring Customers, Retaining...
Website:
http://www.digitalmarketer.com
Related topics : digital and social media marketing manager job description / search engine marketing social media / organizations using social media marketing / smm (social media marketing) ??? / using social media as a market research tool
Digital Marketing Archives – Marketing Teacher
Digital Advertising
Digital Advertising
Digital advertising, also known as online advertising or Internet advertising, is essentially using the online opportunity to communicate marketing messages to consumers or visitors. There are many new and emerging formats for digital advertising, although it is commonly accepted that it would include e-mail marketing, search engine marketing, social media...
Website:
http://www.marketingteacher.com
Related topics : digital media marketing meaning / digital media marketing plan / digital media marketing strategy / digital media marketing courses / online media marketing and advertising magazine
Identity, Social Networks and Online Communication ...
Abstract & Citation
Abstract
Arguments about whether or not the Internet is creating new people or simply helping us to see ourselves in new ways are threaded through the literature on digital culture. People make new technology and exploit it for their own purposes and so it is reasonable to suggest...
Website:
https://www.learntechlib.org
Related topics : identity social networks and online communication / digital identity social media network / identity social networking / identity social network / new online social network
107 Proven Real Estate Marketing Ideas - Placester
Implemented correctly, strategic and innovative real estate marketing ideas give agents an advantage over the competition, generate leads, and make it much easier to convert those leads into customers. Marketing tactics range from essentials that put your brand on the map to exceptional extras that can make you a competitive go-to agent in your area.
We've rounded up a list of 107 of the best...
Website:
https://placester.com
Related topics : organizations that use social media effectively / social media networking sites list / social media sites list for business / companies that don't use social media effectively / companies that use social media effectively
Social Media Marketing Apps to Save You Hours - nimble.com
Social media management isn't just about posting and liking. If you are a small business owner or a community manager, your daily routine�includes tasks such as social listening for mentions about your brand, engaging with your community, influencers, bloggers, and creating a curating content.�I have written this article to share my experience with managing multiple social media accounts and...
Website:
nimble.com
Related topics : social media listening tools free / social media listening tools / free social media marketing apps / social media marketing apps / social media management tools
Interesting Social Media Sites Statistics for the Top 10
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Social media is that dominating force in the modern world that can change minds, catch more business, increase sales or build and shape a brand or business.
Have you fallen prey to spending hours on Facebook, or waking up at midnight to check for Tweets?
This is because of the impact social media has on all of us these days. Over the years, social media...
Website:
https://smallbiztrends.com
Related topics : top social media networking sites / top 10 social network site / social media networking sites business / social media network sites / top 100 social media sites
Social Media Calendar - CoSchedule Blog
Want to use Click to Tweet on your blog?
While some of this is more about creating awesome content in the first place, this is the backbone on which you'll build your social media calendar. But without sharing good content in the first place, why would anyone want to interact with you?
2. Figure Out What Content Works For Specific Social Networks
Some content lends itself better for certain...
Website:
http://coschedule.com
Related topics : business using social media / social media network where friends share / social media types of content / using social media for marketing research / using social media marketing
social media and technology to land a job - Idealist Careers
Over the past decade, social media and technology have become integral parts of nearly every activity we undertake. Among those activities, the way we search for and secure jobs has changed. So, how can you use social media and technology to make the most of your job search?
You can broaden your network
Get started using Twitter and LinkedIn to connect with influential people working for...
Website:
http://idealistcareers.org
Related topics : social media job search / social media specialist job profile / social media specialists jobs / social media technologies and tools / social media jobs from home
IBM Social Computing Guidelines
IBM Social Computing Guidelines
Blogs, wikis, social networks, virtual worlds and social media
In the spring of 2005, IBMers used a wiki to create a set of guidelines for all IBMers who wanted to blog. These guidelines aimed to provide helpful, practical advice to protect both IBM bloggers and IBM. In 2008 and again in 2010 IBM turned to employees to re-examine our guidelines in light of...
Date: 2014-07-25 13:13:08
Website:
ibm.com
Related topics : online business social network / first online social network / new online social network / free online social network / online social network services
IBM Social Computing Guidelines
IBM Social Computing Guidelines
Blogs, wikis, social networks, virtual worlds and social media
In the spring of 2005, IBMers used a wiki to create a set of guidelines for all IBMers who wanted to blog. These guidelines aimed to provide helpful, practical advice to protect both IBM bloggers and IBM. In 2008 and again in 2010 IBM turned to employees to re-examine our guidelines in light of...
Date: 2014-07-25 13:13:08
Website:
ibm.com
Related topics : online business social network / first online social network / new online social network / free online social network / online social network services
Ampere Analysis – Understanding the Future of Television
Social Media platforms are yet to be content with media content
Over the past few years, improvements in video technology (both network and device) has enabled social media platforms to focus on video. The platforms want to make social media the place to go for short - and live - videos on top of connecting with friends and family. Since 2016, deals for exclusive rights to live, short form...
Website:
https://www.ampereanalysis.com
Related topics : emerging social media platforms 2016 / emerging social media platforms 2017 / emerging social media platforms / social media platforms for marketing / social media platforms
Social information processing (theory) - Wikipedia
Social information processing theory focuses on the social processes that occur when two or more people are engaged in communication, similar to theories such as social presence theory , social penetration theory , and uncertainty reduction theory . What makes SIP different from these theories is its distinct focus on communication mediated solely by information and communications technologies ....
Date: 2017-02-23 12:45:00
Website:
https://en.wikipedia.org
Related topics : identity social networks and online communication / examples of social responsibility theory of media / social responsibility theory of media / social exchange theory relationship marketing / social cognitive theory media
The ultimate beginner’s guide to e-commerce | Webdesigner ...
The ultimate beginner's guide to e-commerce
By Vitaly Gonkov o Posted Jul. 14, 2015 o Reading time: 22 minutes
62
Ok, here is the scenario: you've developed a brand-new product or created an extremely useful service that's ready to be shared with the world. But there is just one snag: you have little or no knowledge of how to effectively sell online.
You�need a set of tools to help you set up,...
Website:
http://www.webdesignerdepot.com
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4 Composite Functions of Social Media
You Cannot See What You Do Not Understand
4 Composite Functions of Social Media
by Jay Deragon on 12/08/2009
I've been thinking about the "functions" of social media.
The concept of a function is a mathematical term which expresses the intuitive idea that one quantity (the argument of the function, also known as the input) completely determines another quantity (the value, or output).
There are...
Website:
http://www.relationship-economy.com
Related topics : using social media as a market research tool / social media functions / using social media for marketing research / organizations using social media marketing / social media network marketing training
Inbound marketing - Wikipedia
Description[ edit ]
Inbound marketing provides information, an improved customer experience and builds trust by offering potential customers information they value via company sponsored newsletters, blogs and entries on social media platforms. [3] [1] [4] [2]
Marketing strategist David Meerman Scott says that inbound marketing allows marketers to "earn their way" into a customers awareness rather...
Date: 2017-03-07 18:55:21
Website:
https://en.wikipedia.org
Related topics : companies that use social media marketing effectively / search engine marketing social media / using social media as a market research tool / new trends in social media marketing / social media market research companies
Post Graduate Certificate Course in Social Power | MSS ...
Post-Graduate Certificate Course at Inter-University Centre, Dubrovnik, Croatia
Social Power
Oct 31-Nov 2, 2016
This program is intended as an original exploration of the origins, nature, expressions and consequences of social power. This transdisciplinary post-graduate course will examine ideas and issues of immense importance to humanity, which are often overlooked in our efforts to address...
Date: 2017-03-10 08:24:24
Website:
http://www.mssresearch.org
Related topics : social media power / benefits of social media for individuals and society / exploring the potential benefits of using social media in education / social media effect on politics / social networking negative impact on society
6 Things We All Need to Stop Doing on Social Media Now
TWEET THIS
3. Blanket publishing across all networks
Not to be confused with my arch-nemesis automated messaging, automated publishing - scheduling posts to be published at a later time - is the best and essential for anyone working in or with social media.
Automated publishing saves a ton of time, energy and gray hairs (shout-out to Buffer and Hootsuite for making my job that much...
Website:
http://unbounce.com
Related topics : social media & internet marketing essentials / difference between internet marketing and social media marketing / social media internet marketing / social media changed marketing / articles on social media marketing for business
Website Builder | Make your own website easily with 1&1
Try creating your own website. You'll be amazed at how easy it is!
Do you have any questions or suggestions? Contact us now
Elias Rendón Benger1&1 MyWebsite Expert
More information
1&1 is a leading global Internet service provider
with over 13 million customer contracts.
1&1 Data Centres are among the safest and most efficient in Europe,
with around 70,000 high-end servers running parallel in...
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Nielsen Launches ‘Nielsen Twitter TV Ratings’
Metrics include first-ever measure of how many people view TV-related Tweets
New York - Oct. 7, 2013 - Today Nielsen, a global information and measurement company, announced the commercial launch of Nielsen Twitter TV Ratings, the first-ever measure of the total activity and reach of TV-related conversation on Twitter. Nielsen Twitter TV Ratings measure not only "authors"--the number of people...
Website:
http://www.nielsen.com
Related topics : social media tv ratings / social media market research companies / using social media to conduct market research / social media audience engagement / social media marketing twitter
New Media Master's Degree Online | Graduate Programs | SNHU
Tuition & Fees
Become a Pro in the World of Emerging Media and Marketing with a New Media Master's Degree
There will always be something "new" about new media, which is why it's so critical for anyone working in communications to stay current. The new media master's degree at Southern New Hampshire University prepares you to harness rapidly evolving media technologies and stay on top in your...
Website:
http://www.snhu.edu
Related topics : marketing communications new media / new media marketing degree / new media marketing course / new media marketing strategies / new media data marketing
Social business model - Wikipedia
Characteristics of Organizations Adopting the Social Business Model[ edit ]
Organizations that fully adopt the social business model will exhibit four key characteristics: [6]
Connected - employees will be able to seamlessly engage one-on-one in real-time with other employees and individuals outside the organization (customers, prospects, partners, media, etc.) using a variety of communications...
Date: 2017-02-15 19:29:27
Website:
https://en.wikipedia.org
Related topics : social media changed business / business use of social networking sites / social media networking sites business / social networking sites for business / social media tools for business
How Technology Has Changed Workplace Communication
How Technology Has Changed Workplace Communication
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By Natalie...
Website:
http://www.forbes.com
Related topics : social media networks are changing our way of having relationships
B2B social media case studies | immediate future
There is a real dearth of social media case studies when it comes to business to business. The scarcity is even more profound when you are looking for examples from UK companies. Yet, surveys tell us that almost half of UK companies are active in social media .
We have delved online and found a few good examples of businesses tapping into the social opportunity. We popped them into a presentation...
Website:
http://immediatefuture.co.uk
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Fashion & Luxury Brand Management - Istituto Marangoni
master's degree* · master's programmes** · cycles de spécialisation*
Become the guardian of luxury brands
The course
The brand manager's role is to motivate, create desire, and build trust through various channels in merchandising, marketing and communication in order to meet the expectations of a luxury brand's vision and strategy. This one year postgraduate level Fashion & Luxury Brand...
Date: 2017-03-10 06:52:59
Website:
http://www.istitutomarangoni.com
Related topics : luxury brand social media marketing / luxury brands social media / social media brand management / social media branding strategy / social media impact on relationships
Introducing RACE: a practical framework to improve your ...
The RACE Digital Marketing Planning Framework
We created RACE to help digital marketers plan and manage their activities in a more structured way since we found that many don't have a marketing strategy. In this post, first published in July 2010 and since updated with the a new summary of digital marketing KPIs you should track, we show how you can simplify your measurement and reporting through...
Website:
http://www.smartinsights.com
Related topics : digital media marketing plan / digital media marketing strategy / free social media marketing plan template / digital media marketing meaning / digital media marketing courses
Barriers and Benefits: Changing Behavior Through Social ...
Stakeholder Engagement
Promoting behavior change is something that Lifebuoy knows well. Launched in 1894 by William Level in the UK as the Royal Disinfectant Soap to stop cholera in Victorian England, it went on to be known as the "red soap" throughout the twentieth century. Back in the early days, Lifebuoy launched programs in schools showing children the importance of handwashing at key...
Date: 2017-03-10 07:06:57
Website:
http://www.sustainablebrands.com
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MEDIA THEORIES:Libertarian Theory Social Responsibility ...
Introduction to Mass Communication MCM 101
VU
LESSON 39
MEDIA THEORIES
The term media theory refers to a model that explains the relationship between media and social
reality. Media as an enterprise holds a unique status from one way it is like an industry which gives its
products and service and earn money but from another way media is supposed to talk about society, people,
attitude, ...
Website:
http://www.zeepedia.com
Related topics : social responsibility theory of media / social media theory / social media society / government social media / social media has changed the face of politics
Undergraduate Courses - London College of Communication - UAL
BA (Hons) Advertising
BA (Hons) Advertising students go on to enjoy brilliant careers as creatives, planners, account executives and digital media content creators in world-leading advertising agencies, communications companies and digital production organisations. Our students have won competitions across the world from D&AD to The One Show New York. Gain the essential skills you'll need and...
Website:
http://www.arts.ac.uk
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Medical Healthcare Marketing Agency for Doctors & Hospitals
Practice Builders is they took the time to learn about our practice's strengths, and essentially our "personality". By utilizing our attributes, we were able to market our practice in a genuine way. By being comfortable in our approach, we were all the more effective. We learned how to work smarter, not harder and how to tap into an unused resource to promote our practice - our happy, satisfied...
Website:
https://www.practicebuilders.com
Related topics : social media marketing best practices / social marketing best practices / social media marketing campaign plan / social media marketing plan / social media and internet marketing training
Social information processing - Wikipedia
5 External links
Current state of knowledge[ edit ]
The website for the AAAI 2008 Spring Symposium on Social Information Processing suggested the following topics and questions: [2]
Tagging
Tagging has already attracted the interest of the AI community. While the initial purpose of tagging was to help users organize and manage their own documents, it has since been proposed that collective...
Date: 2017-03-01 09:18:51
Website:
https://en.wikipedia.org
Related topics : social network information / social media management information system / global social network users / social media information / social network users
Snyder's-Lance, Inc. - Annual Report
Snyder's-Lance, Inc., a North Carolina corporation, was formed from the merger of Lance, Inc. ("Lance") and Snyder's of Hanover, Inc. ("Snyder's") in 2010 ("Merger"). We are a national snack food company with category-leading brands, an expansive Branded product portfolio, complementary manufacturing capabilities and a national distribution network. Our brands include Snyder's of Hanover ® , the...
Website:
http://ir.snyderslance.com
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How to Use LinkedIn: 35 LinkedIn Tips for Professional ...
With more than 380 million members, LinkedIn is the most popular social network for professionals and one of the top social networks overall. But are you using LinkedIn to its fullest potential?
With new social networks sprouting up constantly, LinkedIn is a platform that often gets underutilized or put on the back burner. But the truth is, LinkedIn can be extremely powerful -- especially...
Website:
https://blog.hubspot.com
Related topics : business use of social networking sites / social networking websites in job search and employee recruitment / social networking sites for business professionals / companies that use social media marketing effectively / using social networks for marketing
Welcome to the social media revolution - BBC News
We have seen the power of social media and its effect on society.
From the Arab Spring to the global Occupy movement, citizens of all nations are more empowered than ever before.
Connected individuals have rallied crowds, created vast audiences and toppled political establishments by communicating their message through social networks.
We've also seen the impact of the social revolution on...
Website:
http://www.bbc.co.uk
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The anti-social network: Life without Facebook - CNN.com
The anti-social network: Life without Facebook
By Jareen Imam, CNN
Updated 1906 GMT (0306 HKT) May 18, 2012
Chat with us in Facebook Messenger. Find out what's happening in the world as it unfolds.
Some Facebook users are walking away from the site -- and their reasons for doing it run deep.
Story highlights
It's the unlikeliest of tech trends: Deactivating from Facebook and social media...
Website:
http://www.cnn.com
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14 Key Attributes For New Public Relations Professionals
pr , public relations
Share This
Public relations has changed significantly over the last few years. Even if you don't buy into the idea that online communities and relationships are part of the public relations function, it's hard to deny the rising importance of blogs, the gradual decline of traditional media and the impact that online conversations can have on brands. If you do believe that...
Website:
http://davefleet.com
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Use LinkedIn for Recruiting Employees - thebalance.com
LinkedIn and other social networking sites are advantageous for employers who use them for both networking and recruiting. I am increasingly receiving email notes from my LinkedIn contacts asking me to refer potential employees or help them make a contact for hard-to-fill positions.
The potential for LinkedIn and other social networking sites to play a major role in your employee recruiting...
Website:
https://www.thebalance.com
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National Curriculum Standards for Social Studies: Chapter ...
CULTURE
Social studies programs should include experiences that provide for the study of culture and cultural diversity.
Human beings create, learn, share, and adapt to culture. The study of culture examines the socially transmitted beliefs, values, institutions, behaviors, traditions and way of life of a group of people; it also encompasses other cultural attributes and products, such as...
Website:
http://www.socialstudies.org
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Maker Studios
Maker Studios is a global digital media brand and the original creator network.
Founded in 2009 as a collaborative content engine, Maker Studios continues to innovate by producing award-winning original series featuring global creators both on our gaming entertainment channel POLARIS by MAKER and comedy channel The STATION by MAKER. We work to bring unique opportunities to creators around the...
Website:
http://www.makerstudios.com
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For Students 2016
Digital identity and reputation: How an individual is represented online in the public domain, based on activities, connections or tagging, for example, social media posts, photos, public online comments/reviews, awareness and monitoring of how others are depicting you online.
Permanence of their actions: Digital content is everlasting, even when individuals delete it or believe privacy settings...
Website:
http://www.iste.org
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